Online Marketing & Design
Your marketing strategy should incorporate the following components:
- Brand consistency. Make sure that your logo, color palette, imagery, font all look consistent across your digital platforms.
- Make your content relevant, timely, and contextual as much a possible.
- Include customer testimonials and quotes on your social media.
- Upcycle your content. Transform a quick tweet into a blog post, a video, a newsletter section, or a boosted ad.
- Share your content across platforms and tag as many collaborators or relevant accounts as possible.