Promote your brand initiatives. People are more likely to buy from brands they feel connected to and in line with their mission this leads to brand loyalty.
Provide value to customers and share resources.
Pivot products and services as needed. How can your business pivot in a way to create value right now. Check out Ascender company’s Medium article to get some inspiration.
Incentivize purchases like gift cards, discounts, fun challenges with your customers, reach out with new promotions and discounts.
Grow your newsletter and/or following.
Improve your customer experiences by engaging customers online through events.
Show your appreciation. If you did something special to help out during the crisis or if you plan on doing something for reopening. How can your customers be involved?
