With everything else on your plate as a startup founder, it’s easy to put your marketing strategy on the back burner or fall into a routine of posting the same type of content on the same platform day after day. We get it—there are only so many hours in a day—but to boost the visibility of your business, you’ll need to shake things up and re-evaluate your marketing plans. 

Set yourself apart from your competition by picking up the skills required to develop a strong brand voice and create successful and feasible marketing content. You don’t have to be everywhere, and you probably shouldn’t be. Again, there are only so many hours in a day! Instead, take the time to research and test different formats and platforms. Email newsletters may work for your business, while TikTok videos don’t. If you determine what works and doesn’t work for your business, then you’ll be able to efficiently allocate your limited time and resources and make the most of your marketing. 

So in February, we’ll help you mix up your marketing and try creative strategies to get your message in front of new customers. 

Our virtual events and curated resources will help you:

• Refine their company’s brand voice and determine the marketing mediums that best align with their voice
• Gain strategies and tips for making your video content engaging, on-brand, accessible, and re-shareable
• Learn about the different forms of email marketing and best practices for creating captivating content that speaks to your target audience
• Develop an easily-replicable template for newsletters that include content aligning with the needs and interests of your customers